Comments on: Digital Start-Up Pro Forma Financial Model http://www.blog.littyhoops.com/2010/08/09/digital-start-up-pro-forma-financial-model/ Just another WordPress weblog Wed, 29 Feb 2012 17:22:00 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Litty http://www.blog.littyhoops.com/2010/08/09/digital-start-up-pro-forma-financial-model/comment-page-1/#comment-1465 Litty Wed, 11 Aug 2010 06:57:41 +0000 http://www.blog.littyhoops.com/?p=471#comment-1465 1) Yeah, i agree. that's why i put the subscription and conversion rate in each month instead of making it a constant. It should improve.<br><br>2) Nah, all numbers are just dummy numbers to make it simply. Formulas work though so easy to switch up.<br><br>Thanks for feedback bud. 1) Yeah, i agree. that's why i put the subscription and conversion rate in each month instead of making it a constant. It should improve.

2) Nah, all numbers are just dummy numbers to make it simply. Formulas work though so easy to switch up.

Thanks for feedback bud.

]]> By: Mrshafrir http://www.blog.littyhoops.com/2010/08/09/digital-start-up-pro-forma-financial-model/comment-page-1/#comment-1464 Mrshafrir Wed, 11 Aug 2010 06:00:20 +0000 http://www.blog.littyhoops.com/?p=471#comment-1464 Yo Litty --<br><br>Two thoughts:<br><br>1) Might be a bit complex for this, but ideally your subscription rates and ecommerce conversion is increasing as you test and optimize marketing channels and landing pages.<br><br>2) Do your marketing costs and site visits match up? Will $200 in spend for month 1 drive the ~12,000 visits you're assuming in your model? Yo Litty –

Two thoughts:

1) Might be a bit complex for this, but ideally your subscription rates and ecommerce conversion is increasing as you test and optimize marketing channels and landing pages.

2) Do your marketing costs and site visits match up? Will $200 in spend for month 1 drive the ~12,000 visits you're assuming in your model?

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